Minico

The founders of BC 7 Cosmetics set out to solve a problem: to create high-quality makeup and styling products for children that are fun and both child-friendly and safe to use. They followed their passion for cosmetics, used the decades of their excellent experience in the beauty sector, and got started! Extensive studies were conducted with the renowned market research institute icon kids & youth from Munich, along with a lot of research and effort.

The result: The starting age for using make-up and styling products is getting younger and younger. But this also increases adults’ concerns about which products are the right and safe ones. This was the “birth” of MINICO.

Because MINICO stands for child-friendly and worry-free make-up and styling fun without any “worry lines” for parents. In keeping with the claim: IT’S FUN – NOTHING ELSE!

FUN, NOTHING ELSE!

CHILD-FRIENDLY

A simple and intuitive application, as well as child-friendly packaging, are extremely important to us. This is the only way we can meet the special needs of children. That’s why the nail polish brush is specifically designed for small fingernails. The lip gloss features a practical rollerball to prevent spills or excessive dispensing. And the temporary tattoos are already perforated, so no scissors are needed.

Dermatologically tested

Our highest goal is to offer high-quality products that have no negative effects on children’s bodies. All our products are well-tolerated and dermatologically tested.

MADE IN EUROPE

All our products are created in close collaboration with our suppliers and are produced with the utmost care exclusively in Europe (Germany, France, and Austria). We place strict emphasis on high-quality and especially skin-friendly ingredients.

To the base

We avoid unnecessary plastic packaging and sleeves if not needed. All outer packaging is precisely sized to fit the products, keeping it as small as possible.

Fun at the forefront

The MINICO products represent vibrant diversity and creativity. The animal friends from our MINICO Jungle Crew introduce kids to the products in a playful way, offering fun and aiming to be anything but adult-like.

PEEL-Off NAILPOLISH

Peelable nail polish, specially developed for children. No nail polish remover needed!

ROLL-ON-LIPGLOSS

Glossy, moisturizing and tasty. The rollerball guarantees a safe and child-friendly application.

TEMPORARY TATTOOS

Tattoo fun for kids from 3 years on. Safe to use, no sciccor need and dermatologically tested.

THE MINICO AUDIO PLAY

Spielerisch macht das Hörspiel die Produkte erlebbar und leitet zu kreativem Schmink- und Stylingspaß an.

Learn more about MINICO

www.minico.rocks

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